Image : http://www.flickr.com
Many small businesses use competitions and lucky door price as a way to generate leads and build your own database. But if done wrong you end up losing customers and could also be on the wrong side of the law.
While walking lucky prizes or contests, legally and get brilliant results?
Top 10 Tips for competitions
1. Understand what is meant. You need to know to run the competition at first.Needed to qualify to receive e-mail addresses for the database, a new marketing slogan, and receive feedback on the product or any other purpose? Begin with the end in sight. If you know the reason to see the prices competitive, the shape of competition and the process of adapting to best meet your needs for execution.
2. You need a box. Many people use clear bowls or fishbowls for people put in their cards. This is not true, could violate the privacy private detailsIn some places. The best option is a solid-sided cardboard box. You can purchase a gift box and cut a hole or buy an empty field into a manufacturer of cardboard boxes. Of course, you can build yourself a target and for you.
In the online contests propose the creation of a dedicated e-mail accounts separate for each competition just to get the items.
3. A place to rest, fill out forms. People need somewhere in the forms to fill thin. If the table you use istoo low, or put you force people to be filling out forms, many people do not bother to enter. Make sure the table is the right height for people to lean on drums (and not distributed with the forms is not the solution. Many people are juggling bags and kids, you can not manipulate) a clipboard as well. Be comfortable working well for on-line competitions. If the form is difficult to complete, you can expect to be too far away click.
4. Make clear. Competition haslocated on the front of your stand or your office. Must be clearly and obviously signed so people can find and be encouraged to enter into force. Enter Place a banner on your site through the traffic as possible on your competition and where they need to see.
5. Tell people about it. Tell your customers regularly about your competition and the new customer. You could also say that some of the main venues - the site where their members can be collected and Competitionsknow, to give them (my personal favorite of these is) Luv2win.
6. Make it worth it. Raffle off an item of low value is unlikely to generate much interest in the competition. Make attractive the offer with a high perceived value.
7. Protect their privacy. You must make it clear how to treat their personal data. You're on their information to other people? If you put them together, that the sending of marketing material? You need to tell people whatwill do with their information. Give them an opt-out box for them to tick if they don't want to receive any further information from you (and respect that tick in the box if you don't want to fall foul of Spam Laws and Do Not Call Registers).
8. Sort out your legals. Many locations have strong rules around the operation of gaming including Lucky Door Prizes.
In Queensland the Office of Gaming Regulation Inspectors check every stand of almost every expo or tradeshow for Compliance. You must download the guidelines for promotional games is presented in accordance with articles, how to keep records for 5 years, the order of drawing prizes, written terms and conditions that must be things such as:
a. the name of the person running the promotion
b. Conditions for the player
c. Overview and retail value of each prize
d. closing and drawing dates
e. order, the prices will be drawn
f. As winners will be notified
g. BothThe results were published, and where
h. What happens if the winner is present at the draw
i. Each round of elimination
It 'almost goes without saying that you need a competition, we meet the obligations and effectively bring award of prizes (if you do not receive any message). Run a contest and the prizes can be seen before the courts.
9. Follow-up promptly. If you follow to use the contest to generate leads or database and then buildAll contributions within 14 days after the conclusion of the contest. You can hire a virtual assistant (VA) will convert the entries or business cards into a database for you. Pre-book your VA so that remains to be done is the data entry when you arrive. As a follow-up to remind the person where to find their data.
10. Trumpet of the winners. If you get their consent to receive photos of the winners, who can work in marketing and promotion of the details of the winners to your e-mail --List and local media. Many people love the spotlight (and others) to know the love within the lives of others. Good news for larger companies.
If you follow these 10 tips you can find the answer to your competitions and lucky door price and further improve the bang for your buck contest. "
No comments:
Post a Comment